Websites that get you found and get you the call.
One price, one form, no sales call. Your site is live in two to three weeks from kickoff, and nothing points at your domain until you have seen it and said it's right.
18 sites we built are live right now, every URL listed below. One of them serves 4,420,000 pages. We also built the tool that measures whether AI search names a business — and we point it at yours.
- Live in
- 2–3 weeks from kickoff
- Price
- $1,000 inc. 3 months, then $500/mo
- Calls needed
- Zero before you buy
- Sites built
- 18 live, every URL below
How buying works
You buy this like a product, not a proposal
Buying a website normally means a contact form, a wait for a callback, a discovery call, a proposal in your inbox, a follow-up call, then a contract to sign — before anything gets built. Here it is five steps, and the first one is paying.
- 01
Paid
Your build is booked against this month's capacity.
- 02
Intakeyour move
The one form. Everything gets written from your answers.
- 03
Building
Design, copy and the pages your trade actually needs.
- 04
Your reviewyour move
A real preview link. Approve it or send changes.
- 05
Live
Pointed at your domain, indexed, and tracked.
You see the site on a private URL before it goes live, and you get 2 rounds of written changes while it is being built. After launch, text any minor change and it ships within 4 hours on a working day — no ticket, no login to remember.
The $1,000 home-services build, for a marketing site. Pages are included; anything that takes a payment, logs someone in, remembers a visitor or works out an answer needs a quote. Text us and we'll price that instead.
The part everyone asks about
What if you don't like it?
- You see it first.
- The whole site goes up on a private URL before it exists anywhere else. Not a mockup, not a slide — the actual thing, on a phone, in your hand. Nothing points at your domain until you approve it.
- You get to say it's wrong.
- 2 rounds of changes, included in the price, in writing, while it is being built. After it is live you text any minor change and it ships within 4 hours on a working day.
- You own it either way.
- Yours from day one — domain, content, photos, code — whether you stay a client or not. The $500 a month is month to month: cancel in any month with no fee, no exit call and no 30-day letter, the month already paid runs out its term, and the site goes with you.
Why it works
Three ways a website gets you customers
Fast loading is the floor, not the pitch. These are the three things that decide whether the phone rings.
01
Found on Google
A page for every service you sell and every market you sell into, each one written to answer the search that leads to it.
Most sites are five pages and rank for the company name. Depth is what ranks, and depth is what you get.
02
Named by AI
Your hours, service area and answers structured the way ChatGPT, Gemini and Google's AI actually read them.
Measured with aivisibilitymetrics.com — a tool we built and run — so you can see whether it moved instead of taking our word for it.
03
Looks worth what you charge
Real photos of your work, your credentials on the page, your reviews live from Google. Nothing stock, nothing borrowed.
Somebody about to spend four figures with you is comparing three websites. The one that looks like a real company gets the call.
The speed everyone else leads with is in here too — all 161 checks are run before your site goes live. It is just not the reason you would hire anyone.
Case study
We ran this system on ourselves first
FEXmagnet is a CRM and compliance dialer for insurance agents. FEXads is the done-for-you ad service that sits beside it. Both are ours, both were built in this studio, and together they bring in 25–50 inbound leads a month.
Not a landing page and a prayer. A page for every question a buyer asks, schema so the answers get read by machines, a form that is four fields, and load times that do not lose the visitor before the page paints. The same build you are being quoted for.
It is also why the portfolio is not all trucks and hard hats. These are software products with a high-ticket buyer, sold to people who research before they commit — the same shape as an exotic detailer, a fabricator, or a firm selling a $40,000 engagement.
- Inbound leads
- 25–50
- every month
- Properties
- 2
- fexads.com + fexmagnet.com
- Built by
- Us
- same stack as your build
- Agency involved
- None
- start to finish
Text what you sell and you get a price and a launch date the same day.
The stack
What makes it rank
Not a feature list. This is the stuff that makes the phone ring.
- 01
A page for every service you sell
Someone searching “septic pumping” lands on your septic pumping page, not your homepage.
- 02
A page for every market you serve
You show up wherever you actually sell, not just where you are headquartered.
- 03
Click-to-call in the thumb zone
Half your buyers are one-handed on a phone. The button is where the thumb already is.
- 04
A quote form that's 4 fields
Name, phone, address, what's wrong. Every extra field costs you leads.
- 05
Real photos of your actual work
Stock photography reads as fake, because it is. Buyers spending real money can tell.
- 06
Reviews pulled straight from Google
Your actual star rating on the page, updating itself.
- 07
Schema markup Google reads
Your hours, service area and phone number in the format search engines want.
- 08
AEO structure for AI answers
Your answers written the way ChatGPT and Google's AI pull them. See the next section.
Receipt
What that stack looks like in Search Console
This is the unedited six-month performance graph for thedropnewsletter.com, one of ours. Flat for two months while Google indexed it, then it starts compounding.
- Impressions
- 63.8K
- last 6 months
- Clicks
- 420
- organic, unpaid
- Avg position
- 14.4
- page two, still climbing
- Spent on ads
- $0
- and no bought links
Two things we are not going to pretend about this. It averages position 14.4, which is page two, so the clicks are small next to the impressions and will stay that way until more of those pages break into the top ten. And it is a newsletter about television, not a roofing company — the build and the indexing carry over to your site, the audience does not. What the graph shows is a site that started at zero and got found, on structure alone, with nothing spent to force it.
Get found by AI
When someone asks AI for a plumber, it names somebody
Your customer used to type “plumber near me” into Google and scroll. Now half of them ask ChatGPT, or read the AI answer sitting on top of Google.
That answer names two or three companies. Right now it isn't naming you.
Getting named is a different job than ranking. AI pulls short, direct answers to real questions — what a sewer line replacement costs, how long a roof takes, whether you handle emergencies at 2 AM. Your site has to answer those in plain sentences AI can lift.
That's what AEO means and it's included in the $500.
We built aivisibilitymetrics.com. It's a live tool that measures whether AI search engines cite a brand. We built the measuring stick before selling the service.
See the tool — aivisibilitymetrics.com
The work
Service, software, ecommerce. All live right now
Every URL below opens a real page. Different industries, one build standard — open them and time the load yourself.
Prescott Plumbing
Built uninvited for an Arizona plumber. 25 pages, their own brand, in a day.
Lo$ers Revenge
Client work. Streetwear lookbook feeding a Shopify storefront.
FEXmagnet
A full CRM and compliance dialer for insurance agents.
A1 Septic Tanks
312 pages of septic reference content, built in a week.
Each one labelled: ours, a client’s, or built uninvited.
4,420,000 pages on usdotlookup.com, built and indexed in this studio. Whatever you sell, the page count is not going to be the hard part.
In their words
What the people paying us say
“When it comes to creating a website, Nick goes above and beyond. I had detailed instructions with very little direction. Knew what I wanted for the most part but wasn't sure. While working alongside Nick, we went in depth about the importance of the “vibe” or the ambience. I wanted to create something unique to me and my brand but also something that everyone would find intriguing. Not trying to people please but accommodate the wants and needs of my audience. Nick is very responsive and gets his work back to you with a different type of quickness. Even after he sent a few rough drafts he was able to send over the corrections shortly after. Once we got it dialed in to how I wanted the layout and color scheme we dove into the descriptions of the brand. What the brand is all about, who we are targeting and how we plan to grow. Nick gave lots of helpful tips and also some amazing suggestions. I cannot emphasize this enough, great customer service and hassle free experience. I would 100% recommend using his services to expand your business/ideas into the vision you have in your head.”
Caden B.
Written review, August 2026
Where he actually is
Your customer is calling from a flooded basement.
One thumb, two bars, no patience for a site that hides your number. High-ticket buyers almost never decide at a desk. They decide from somewhere worse than a desk.
Scroll it. That’s the actual site, at actual size.
- 48px
- Minimum tap target. Every button, sized for a thumb in a work glove.
- 4
- Fields on the quote form. Name, phone, address, what's wrong.
- 0
- Pinch-zooms or sideways scrolls to read this page. Ever.
- 2 bars
- Signal it needs to load, standing in a basement or on a roof.
- 1
- Button, pinned to the bottom. It never scrolls away, no matter how far he scrolls.
You’re reading this on a phone right now. This page is the proof.
Pull this up on your phone. What you’re about to read is why it matters.
The phone
This is how changes actually happen
You text it. It's live in four hours. No call, no meeting, no ticket portal.
Charleston, SC
Roofing & septic done right, the first time.
Licensed, insured, and on the job in under 24 hours.
Licensed &
Insured
14 yrs
in business
4.9★
312 reviews
Charleston
owned & local
Roof Replacement
Storm Damage Repair
Septic Pumping & Repair
Your last agency made you fill out a form for a phone number change. Then it sat for nine days. Text it instead. Four hours, on the clock, during business days. Photos, prices, hours, a new service, a seasonal offer — you send it, it ships. If it's bigger than four hours of work, you're told that in the same text. No surprise invoice.
No bloat
And yes, it loads in under a second
Speed is not why you would hire anyone — but Google ranks on it, and your buyer is on a phone with two bars of signal. No page builder, no forty plugins, no spinning wheel.
Template on a page builder
6.2s
Your build
0.8s
Measured, not typical
| Site | Lighthouse | LCP | First paint | Captured |
|---|---|---|---|---|
| a1septictanks.comLCP 2.2s · 2026-08-08 | 99 | |||
| usdotlookup.comLCP 1.6s · 2026-08-08 | 99 | |||
| Page-builder templateLCP 3.7s · 2026-08-08 | 85 | |||
| GoHighLevel funnelLCP 3.9s · 2026-08-08 | 81 |
Page-builder template — A live GoDaddy Website Builder plumbing template — the kind of drag-and-drop site most contractors get sold.
GoHighLevel funnel — A live funnel page served off GoHighLevel's own infrastructure — the platform a lot of contractors are resold. Median of three runs (81, 81, 70), not the best one.
Every number came off a real Lighthouse run on the date beside it, not a marketing page.
Your site scores 90+ at launch or you don’t pay the build fee. It gets checked in front of you and the report is sent over.
Natty vs. Juiced
Your competitor’s website is natty. Yours is juiced.
Same trade, same town, two builds. Drag the line and watch the score move.
JUICED — your build
Drag right to score it →
NATTY — the $99 template
41 Lighthouse · 6.2s load · plugin soup · edits in 9 days
Welcome to our website!!
#1 Trusted Plumbing Company — Call NOW for a FREE Estimate!!!
© 2011 Harlan Bros. Plumbing — Website by QuikSite Web Co.
LICENSED · INSURED · 14 YEARS LOCAL
Emergency plumbing,
done right the first time.
Drain cleaning, water heaters and repairs across the county — with upfront pricing before we touch a wrench.
Drain Cleaning
Same-day service
Water Heaters
Repair & install
Service Vehicles
24/7 dispatch
Serving the county for 14 years · Harlan Bros. Plumbing
drag me
Same town. Same trade. One of you is natty.
How it runs
Five stages. One call. Two weeks.
You see the dates before you pay anything, and you approve the site on a staging link before the public ever does.
01
Quote
Same day
You text your trade and the towns you cover. You get a fixed price back, in writing, with what's included and what isn't. No discovery call to get a number.
02
Kickoff call
Day 1
One call, 30 minutes. Your services, your service area, how you want the phone to ring. This is the only meeting on the calendar for the whole project.
03
Copy and structure
Days 2–6
Every page is written for you off that call — service pages, town pages, the quote form. It comes back for your approval before a single page is built.
04
Build and measure
Days 7–12
The site goes up on a private staging link you can open from your truck. Load times, schema and mobile tap targets are measured, not assumed.
05
Launch and handover
Day 14
Nothing goes public until you say so. You get the domain, the files, the hosting login and the analytics on launch day, whether you stay on the retainer or not.
In writing, on every project
- Fixed price
- Quoted before work starts. The number does not move mid-build.
- Edits within 4 business hours
- Text it. No ticket, no portal, no change-request form.
- You own everything
- Domain, code, content, hosting. Handed over on request, any time.
- Month to month
- Cancel any month. No fee, no notice letter, no exit call.
Stage 04, in full
161 checks before your site goes live
Speed, mobile, SEO, schema, accessibility, security, analytics and handover, across 15 sections. Every item names the threshold it passes at and the tool that proves it, so you can re-run any of it. Published in full, no email required.
Take it to whoever else is quoting you and ask which of these they run.
Text for a quote and you have a price and a launch date the same day.
Current offer
A custom site plus 3 months of getting found, for $1,000
One payment covers the build and the first 3 months of SEO and AI-search work. The same three months at the standard rate start at $2,250. After that it is the usual $500/month, cancel any month.
Bigger build than this? Text us instead.
Pricing
Here's the price. All of it.
Build
$750–$2,500one time
Most roofing and septic builds land between $1,200 and $1,800. You get the exact number by text before anything starts, and it doesn't move after that.
This range is quoted, not self-serve, because the price moves with your services and markets. Want to skip the quote and buy now instead? Order the $1,000 starter build — no call, checkout takes a form.
What you get
- A page for every service and every townSomebody searching “septic pumping” lands on your septic pumping page, not your homepage.
- Written for you, not filled in by youWritten for you off one 30-minute call. You approve it before it ships.
- A quote form that is four fieldsName, phone, address, what’s wrong. Every extra field costs you leads.
- Your Google reviews on the pageReal star rating, updating itself. Not a screenshot from 2019.
- Schema and AEO structure built inHours, service area and answers in the format Google and AI actually read.
- Live in a weekYou see it on a staging link first. Nothing goes public without your say.
What moves the price
- How many services you sell. A tree service with 4 services is cheaper than an HVAC company with 14.
- How many markets you want to rank in. 3 is a smaller build than 25.
- Whether you need photos shot or you already have them.
- Whether you're moving an old site over or starting clean.
The Cycle — $500/month
That's $6,000 a year. One roof is $12,000, and after materials and labor one extra job still covers it. Everything after that is yours.
What's in it
- Unlimited edits by textEvery one live within 4 hours on a business day. No ticket, no call.
- A new page whenever you add a service or a townWritten, built and indexed. Not a bullet added to an existing page.
- SEO for the markets you actually sell intoTargeted where your buyers are, not a national keyword report you will never read.
- AEO — getting named when someone asks AI for your tradeMeasured with aivisibilitymetrics.com, a tool we built, so you see whether it moved.
- Hosting, SSL, backups, uptime monitoringIf it goes down at 2 AM, we find out before you do.
- One short note a month, in plain EnglishWhat moved, what changed, what's next. No 40-page dashboard export.
Cancel any month, no notice and no exit fee. The site is yours either way — it moves to your own hosting account and the files are handed over. Nothing gets held hostage or shut off.
5 builds a month, and that's the cap. Not a countdown timer — it's how many one builder can do properly. When a month is full you get the next open date instead of being stacked up.
Text your trade and your towns — quoted the same dayFrom the blog
What Google changed lately, and whether it matters to you
Algorithm3 min read
Google is rolling out its third spam update of the year. Here's what it means if you own a trade business
The August 2026 spam update started rolling out on August 18. Most contractors will not feel it — the ones who bought bulk AI content will.
AI search3 min read
Google does not penalise AI writing. It penalises what most people use AI to do
The rule is scaled content abuse, and it has never mentioned how the text was produced. That distinction is the whole thing.
AI search2 min read
Google's AI can now phone a home-repair business on a customer's behalf. Think about what that does to your website
AI Mode passed a billion monthly users and gained booking and calling for home repair. The search result is turning into a shortlist, and shortlists are shorter.
FAQ
The questions you're already asking
What does it cost?
The build is $750 to $2,500, one time, quoted in writing before any work starts. After launch it's $500 a month for SEO, AEO, hosting and unlimited edits. No setup fee, no ad spend markup, no annual jump.
What's the process, and how long does it take?
Five stages: quote, a 30-minute kickoff call, copy and structure for your approval, the build, then launch. Two to three weeks from kickoff for most projects. You approve everything on a private staging link before anything goes public.
What do you need from me?
One 30-minute call, your service list, your service area, and photos of your trucks and crews if you have them. That's it. The copy is written for you and sent back for approval — you don't fill in a template.
Who owns the site?
You do, from day one. Your domain, your content, your photos, your code. Ask and the files and hosting are handed over inside a week. Ownership doesn't depend on staying a client.
Am I locked into a contract?
No. The $500 is month to month. Cancel in any month with no fee, no exit call and no 30-day notice letter. If the work stops earning you calls, you shouldn't be paying for it.
What counts as a minor change?
Prices, hours, phone numbers, photos, staff, offers, text on any page, a new service block. Anything short of a brand-new page or a new feature. Larger work is quoted before it's touched.
Who am I actually working with?
One builder, on purpose. The person who writes the copy, builds the pages and answers your text is the same person — that's why an edit ships in four hours instead of going through an account manager. Capacity is five builds a month, which is why the number is published.
What if I need to talk to someone?
Call the number on this page. Text is the default because it's faster for 95% of changes, not because there's nobody to reach. Kickoff is a scheduled call, and reviews happen on the phone whenever you want.
What happens if I stop paying?
The site stays yours. It's moved to your own hosting account and the files are handed over. SEO work, edits and monitoring stop. Nothing is held hostage, switched off, or ransomed back.
Order your site
No call, no quote, no proposal.
$1,000 covers the build and the first 3 months. Pay, fill in one form, and it's booked against this month's capacity. Bigger job than that? Text your trade and towns and we'll quote it by hand.
You own the site from day one. The monthly cancels any month.
Or text us — bigger job, or a question first.Or call the same number and talk it through.No discovery call. No calendar link. No sales pipeline.